Company Introduction
Started in June 2020, PlayEatLab is an innovative platform offering a "playful special prescription" for the
daily lives of tired modern people. We provide comprehensive services across four core pillars: Play
(Travel, Tourism), Eat (F&B), Draw (Design, Creative Contents), and Inform (PR, Marketing).
1. Play (Travel, Tourism, Leisure) – "The Play Analyst"
Playing without a plan is often harder than working. We ensure you don't waste valuable time and
money by developing robust travel products and leisure contents to help you play thoroughly and
create lasting memories.
2. Eat (F&B, Gastronomy) – "The Taste Indiana Jones"
Everyone eats three meals a day, but eating better than others is an art. We are drawing a treasure
map of taste for you, making it easy to find hidden culinary gems, local eateries, and exclusive
menu developments.
3. Draw (Design, Creative, Branding) – "Drawing the Story"
We transform your imagination into reality. We capture the countless stories you have with delicate
visuals, sensible videos, creative naming, and comprehensive brand identity (BI/CI) development.
4. Inform (PR, Marketing) – "Open Sesame, Ali-baba"
We open the doors of communication with engaging storytelling. From media platforms to influencer
marketing, we string together your beautiful ideas so they can be showcased effectively to the
world.

Products Introduction
1. Seohae o myun 
Seohae O-myeon is a premium instant noodle product that redefines the gourmet convenience food sector by encapsulating the pristine maritime heritage of South Korea's West Sea. Developed in an official public-private collaboration with the South Korean Ministry of Oceans and Fisheries and the Korea Fisheries Infrastructure and Communities Agency, this product focuses on a single, high-quality core ingredient: premium, locally harvested Bajirak (littleneck clams). By harmonizing authentic local gastronomy with modern culinary convenience, Seohae O-myeon delivers a deeply refreshing, umami-rich broth that offers consumers a genuine gastro-tourism experience in a single bowl.